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Women’s Power over Men even in Social Media

Women have influence over men, and are not as easily swayed by marketing, a new survey suggests. The research was published in the journal Science and tracked the use of a Facebook application. Women sent friends the notification that they had used the Facebook movie-rating app, and about 1 ½ times more of their male … Continued

IOS 6, Retina Screens, and Siri in Spanish

On Monday, Apple gave its much anticipated keynote address at the Apple Worldwide Developers Conference held in San Francisco. Among the new gadgets displayed during the address were iOS 6, a new MacBook Pro and a new maps application designed to challenge Google Maps. In the wake of the disastrous initial public offering, Facebook is … Continued

Fahrenheit Marketing Provides Interactive Advertising Capabilities to Knowbility, Wins Award

Fahrenheit Marketing partners with accessibility non-profit Knowbility to provide interactive advertising services to the organization. Austin, Texas, July 06, 2012 — Fahrenheit Marketing, an Austin web design firm, has created a strategic partnership deal with Knowbility, a non-profit whose mission is to improve the availability of accessible information technology, to provide interactive advertising services to serve … Continued