Fahrenheit Marketing harnesses the power of the internet to increase your business. Your success is our success, and we strive to use our exceptional technology to keep your business on every potential consumer’s radar. We specialize in enhancing your website through a variety of online advertising methods, including search engine optimization (SEO), web design and development, search engine marketing (SEM) and online business optimization.

SEO heightens your status in search engine rankings through implementing strategies specific to your business and target audience. For example, organic optimization brings you to the top of applicable search engine results simply by enhancing the content and design of your website. Our copywriters develop content which appeals to the search engines via applicable keyword distribution, while also drawing in the general public with interesting, humane language. We utilize ranking and traffic optimization to monitor your website’s progress and properly address any weaknesses immediately upon discovery. With inbound link building, we increase your page views with relevant customers. Our web designers organize and furnish your website to be compatible with cellular phones and cellular search engines, letting anyone discover your business at any time via mobile SEO. We even enhance your communication with your current customer base via email marketing, notifying your clientele of promotions and events in a graphically appealing format.

In designing and developing your website, we utilize landing page optimization to increase your conversion rates from visitors to customers. We also offer your business content management system (CMS) integration. This tool allows you to make any adjustments you deem necessary to your own website without any prior knowledge of HTML.
SEM improves your visibility and traffic by spreading your links across the internet. For instance, pay-per-click (PPC) advertising offers your business at the top of certain search engine results as a sponsored link, making it the first thing any viewer sees. Contextual advertising places your company’s ads on sites like Google and Bing as well as on general content sites. We also connect you to your customers on a casual yet effective level through social media management, making you their “Friend” and them your “Fans” on such sites as Twitter, Facebook and Digg.
Online business optimization quite simply increases your visitor acquisition, grabbing peoples’ interest by improving your online visibility and converting them to customers through online marketing techniques. We offer call tracking, which documents information about the person calling your office as well as recording the entire conversation.

Google Analytics allows us access to similar information about your website, informing us of who visits your site, which pages were clicked, etc., helping us to create the most effective web marketing for your specific business. Local listing optimization maximizes your local clientele. Online reputation management lets us oversee who says what about your business on the internet, as well as do damage control for your public perception. All of this results in lead generation optimization, giving you high conversion rates and the greatest return for your marketing investment.
Let Fahrenheit Marketing take care of your company’s e-commerce needs.

Call today to speak to a qualified web consultant about your internet optimization options.