FAHREN NEWS Category: Analytics
Understanding The “People Are Talking About This” Facebook Metric
Recently, Facebook released information on new features that benefit advertisers and fan page administrators. Among these, Facebook added a new “People are talking about this” feature. The purpose of this new section is to track different conversations surrounding a particular topic but research showed people were more confused than excited about it. Seeing the confusion, [...]
Track +1 Impact in Webmaster Tools and Google Analytics
The impact of Google +1 can now be tracked in both Webmaster Tools and Google Analytics with special reports and plugins to monitor activity, engagement and impact. Webmaster Tools now has a +1 metrics section with three new reports in the left sidebar: Search Impact, Activity and Audience. – Search Impact: This report displays a [...]
Two New Ways to Look at Visitor Location in Google Analytics
Google recently released two new features for the new version of Google Analytics which help users zoom in on clustered locations and see individual states and provinces outside of the United States. The first feature is a magnifying glass which pops up when you have a large cluster of cities. In previous versions, clustered cities [...]
Why Does Analytics Show 0 Visits for Some Search Queries?
One common question among Google Analytics users is why the program shows 0 visits for some keywords. After all if it recorded that someone reached the site through search and recorded the keyword they used, then why doesn’t that count as a visit? I wondered the same thing when I first started using GA and [...]
