For a few years now, it’s been common practice among employers to check out the social media profiles of potential hires before they’re brought into the company. But can a boss fire a current employee for things they say on … Continued
We all like to try to win prizes, especially if it’s simple to enter and there’s a chance to win something awesome. That’s why social media contests are a popular method to boost your social engagement. But social media contests … Continued
The little white search bar on the top of your Facebook page is finally getting an upgrade. Long dismissed as a feature with limited capabilities, the Facebook search bar just got a whole lot better and could be changing how … Continued
Even though most people know social media would help their businesses, many aren’t sure how to use it effectively. For this Follow Friday, we found five social media gurus that we learn from who were on the Forbes list for … Continued
You say you dislike social media, but have you taken it for a spin? Many shy away from social media because they feel left in the dark. Granted, in the beginning the learning curve can feel like falling into an … Continued
One of the biggest debates in Internet marketing for businesses is how to gauge social media’s return on investment. Will businesses get their money back? If not, what’s the point? Arguments we’ve heard against social media include: “I don’t Facebook.” … Continued
When Foursquare began two years ago the mobile app that shows where users are hanging out and who they are with quickly moved to the top of the social media scene and even Facebook and Yahoo wanted to buy it, … Continued
News has leaked that Facebook is testing a feature that will let users pay to highlight or promote their posts to make them more visible to their Facebook friends. The New Zealand site Stuff first broke the story that the … Continued
Pinterest is driving more referral traffic than Google +, which means if you aren’t already using the service it’s time to capitalize on it. Pinterest is a social site where users create theme-based image pinboards with pictures from all over … Continued
The results of a recently released eye tracking study will help companies make best use of the new brand Twitter page features—convincing visitors to become followers. Twitter’s enhanced profile pages took off in early December for only 21 select advertisers … Continued
