Increase Your Blog's Readership

With hundreds of thousands of blogs around every corner of the Internet, how can you separate your blog from others? How can you draw people in? What does it take to build a stronger readership? There’s tons of tips floating … Continued

Instagram Announces Mobile Ads

The next social media giant to officially enter into the advertising arena is Instagram. Following the most recent monetization news of fellow social media giant Pinterest, the popular photo and video-sharing mobile app has announced that it will start in … Continued

Why Humor Makes a Difference

If your brand has already achieved some visibility in the social media world, it’s time to learn what you can do to not only continue successes, but also to maintain attention of your targeted publics on these channels. While social … Continued

Vine vs. Instagram Video

Recently, Facebook’s Instagram released an update that allows users to take short videos, which is in direct competition with Twitter’s social video app Vine. Both apps are extremely similar, in fact to the untrained eye they may seem to be … Continued

What To Do In A Social Media Crisis

The amount of social media crises in recent history should not come as a surprise. Social media is prized by corporations who are trying to make a meaningful impact in their customers’ lives, but when everyone is online 100% of … Continued

Rumor Mill: Facebook to Dip Into Video Ads

This week, rumors began circulating that Facebook, the social networking giant, would begin to roll out targeted video advertisements on users’ news feeds. The videos would potentially be integrated into news feeds, similar to the current “sponsored pages” advertisements, and … Continued

Hiring with LinkedIn

LinkedIn has become not only a great place to look for jobs and post a public resume, but it’s also become a great tool for business looking to hire. Potential employees are now literally right at your fingertips, and it … Continued

Is Pinterest Right for Your Business?

Pinterest is quickly becoming a popular marketing tool for many different types of businesses. Pinterest provides a visual and social platform for content, videos, photos and other products and services businesses offer. So, is Pinterest right for your business? That … Continued

To Tweet or Not to Tweet

When businesses dive into social media, they can be overwhelmed and confused. Twitter provides a very succinct platform: you’ve got 140 characters to make a point that will intrigue, engage and entertain your target market. Many times, businesses can get … Continued

5 Tips for Starting Your Business's Facebook Page

When your business is starting a social media marketing campaign, one of the first things you’re likely to do is create a Facebook page for your business. Everyone knows how useful Facebook is for reaching out to fans, but how … Continued