What They Needed
The McMinn Law Firm is a personal injury and criminal defense law firm based in Austin, Texas. They came to Fahrenheit Marketing in August 2010 needing a website with search engine optimization (SEO) to generate leads.
How We Helped
After designing and writing a website from the ground-up, Fahrenheit Marketing employed a content-based search engine optimization strategy to increase the McMinn Law Firm’s online visibility. More specifically, we achieved and measured their SEO goals using:
- White-hat link building
- PPC management
- Blog writing
- News release writing
- A/B testing
- Social media management
- Call tracking
Today, the McMinn Law Firm’s website receives more than 3,000 unique visitors/month, which leads to more than 150 calls/month. And their growth shows no sign of stopping.
The McMinn’s traffic grew 136 percent last calendar year:
Furthermore, these visitors turn into real, measurable leads. The McMinn Law Firm calls increased by 102 percent in one quarter last year: