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Social Buttons Lead To Substantial Increase in Mentions

BrightEdge recently published a study showing the correlation between social buttons and social shares by the public. The company’s data indicated that sites featuring a tweet widget / button received seven times more twitter mentions than sites that didn’t display the icon. This research was taken from the top 10,000 websites on the internet and … Continued

Google Responds to Facebook Likes by Introducing +1

Google announced the introduction of a new +1 feature that has functionality similar to Facebook’s popular Like button and is now available to the public albeit on an opt-in basis. The button had been rumored since December and its formal introduction was expected sometime this year. If you would like to start using the +1 … Continued