Online Marketing: You Reap what you Sow

Fahrenheit Marketing
Fahrenheit Marketing in Design

That famous saying “you reap what you sow” is a common quote followed by a mass amount of working professionals. Reaping what you sow is just another iteration of you get what you put into it, working hard produces favorable results. This is also true for the online marketing world, especially search engine optimization (SEO). So it is important to note that reaping takes time and you wont see instant results. A good marketing agency will plan, prepare, and take careful consideration on how to use your money to maximize marketing results for your law practice.

What are some ways a good marketing agency can use your money to reap good fruit in the next year?

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The Importance of Color Selection for a Website

Fahrenheit Marketing
Fahrenheit Marketing in Design

There are many discussions about the psychology of color and how it affects consumer behavior. A website is essentially a virtual storefront showcasing your products or services. Therefore, it is very important to use the right color for your website that best reflects who you are and what message you want to portray for your target audience. 

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Responsive Design: A Must

Ricardo Casas
Ricardo Casas in Design

With the surge of mobile devices and the increase in their processing capability and screen resolution, they became a formidable outlet to display content to a ravenous crowd that would much rather be on their phone/tablet than on a desk somewhere.

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5 Logo Design Mistakes to Avoid

Fahrenheit Marketing
Fahrenheit Marketing in Design

A logo is the best way for clients instantly recognize your brand. Regardless of your industry, having a precise, simple logo is necessary for having instant recognizability among your clients. Putting too much thought, or not enough, into the design of your logo can be its ultimate downfall. When trying to brand your company, keep some of these common mistakes in mind, and don’t fall into their trap:

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About Responsive Design

Fahrenheit Marketing
Fahrenheit Marketing in Design

What is Responsive Design?

Web pages that have responsive design elements can be re-sized (sometimes to fit on a tablet or phone) and will rearrange the integral parts of the webpage so they’ll still fit neatly on the screen. You can see that responsive design is much what it sounds like- the design elements will respond to changes in the window size, thus making it more user-friendly. A navigation bar, for example, will transform as the window begins to shrink while other elements will sort themselves in proportion to the size of the window and grid. Responsive design is most useful for businesses who want their website to be accessible to all user devices, from laptop to tablet to smartphone.

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