Over the last few months, the New York Times has been publishing articles about the dark side of search engine optimization exposing companies that have used “dirty” tactics to improve their rankings. Last Friday, the newspaper published its latest story … Continued
Google recently released more information on low quality content and the 2-month old Panda update now has become the focal point of many online discussions related to SEO and content creation. According to the post, Panda is just one of … Continued
Google recently announced some new Adwords policy changes set to take effect on May 17th that address privacy and personal information concerns. The new rules are an attempt to curb unscrupulous advertisers and sites that collect sensitive information through an … Continued
Last night, news broke about a potentially embarrassing lawsuit involving Aaron’s, one of the nation’s largest rent-to-own companies.
As the news of Osama Bin Laden’s death rapidly spread Sunday night, Internet traffic across the world showed a dramatic increase. As President Obama spoke, global page-views-per-minute showed an increase of 24%, with web traffic in South America and Australia … Continued
During this past month’s monthly marketing Q&A session, we received many questions about competitor conduct, analytics, Google’s Panda update and site setup. If you have any questions you would like for us to answer, leave them in the comments below … Continued
Google has officially lifted a manual penalty it leveled against one of the largest online retailers Overstock.com. The company was initially penalized in late February for a link building scheme that awarded discounts in exchange for links on .edu web sites.
A new study shows that ranking first for a keyword nets an average of 36.4 percent of organic clicks but ranking second nets just 12.5 percent, emphasizing the importance of a number one ranking. Before we examine the data closer, … Continued
Google had been criticized for its lack of communication on penalties, especially with webmasters who submitted reconsideration requests but did not have manual penalties. Previously if a webmaster submitted a complaint but their site did not have a manual penalty, … Continued
About a month and half ago we wrote that sites are never finished, and just one month later, we rolled out a complete redesign of our site. The new look was built on the idea of shifting the focus of … Continued
MDPV is a chemical that has recently been outlawed in three states as a controlled substance. Is Google breaking the law by serving MDPV ads in those states?
Copyright violation has always been a major problem on YouTube, but it appears that Google is ready to step up to the plate and strengthen their enforcement of copyright policies.
Microsoft officially launched the Bing Business Portal which is their version of Google Places with some added features for business owners.
In late February, Google rolled out the Panda update targeting low quality content. Now, a month and a half later, they have implemented the algorithm change throughout all English language Google domains (.co.uk,.com.au, etc…) with additional changes in how they … Continued
It’s no secret that copied content plagues the web. In a video posted earlier this week, Matt Cutts discusses some of the difficulties in crediting content to the original author and ways that webmasters can protect the value of their … Continued
The most common methodology for user experience optimization is simplifying the conversion process to make it as easy as possible for someone to interact with your site. This often involves shortening steps, simplifying pages and cleaning up clunky designs. However, … Continued
Here are questions we received for our monthly marketing Q&A session. This month we received a lot of questions about Google penalties, creating good content, SEO and other relevant topics. If you have any questions you would like for us … Continued
One common question among Google Analytics users is why the program shows 0 visits for some keywords. After all if it recorded that someone reached the site through search and recorded the keyword they used, then why doesn’t that count … Continued