How to Design your App Icon

Fahrenheit Marketing
Fahrenheit Marketing in Design

There are more than 2 million mobile apps and more are being created everyday. Since there are so many apps available, you have to make sure yours will stand out from the rest. A great way to ensure that your application is downloaded from an app store is to have a high-quality app icon design. Here are four tips on how to design your mobile app icon:

  • Avoid using words: An icon is a visual representation of your app, which is why you should use images instead of words on your app. Your icon will always be shown with the name of the application, so you don’t have to worry about viewers not knowing what it is. We recommend using visual metaphors to help people tell what your app is without words.
  • Keep it simple: Try to think about the main focus of your app, and let your icon illustrate that, since your message will speak louder if you have less noise in your icon. Even though your concept should be simple, it doesn’t have to be boring. Use design tools and details to show that effort and thought went into your icon.
  • Make sure your icon relates to your app: If you have an awesome icon, but you don’t deliver what the icon promised, your users aren’t going to be happy. If you have a high-quality icon, make sure you have an amazing mobile application to back it up. One way to help connect your mobile app back to your icon is to use the same graphics in your icon that are used in your app.
  • Stand out from your competition: Since there are millions of apps, there are probably some out there that are similar to yours. Take a look at those apps and see how you can make yours unique. Choose to highlight the special aspect of your service that your other competitors don’t have and go from there.

Our Fahrenheit Marketing Web developers know what it takes to create an app that will convert clicks into customers. Contact us today and set up a consultation to learn more about our Web development services.

 


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