Google unveiled a new comparison site for credit cards, mortgages, CDs, checking and savings accounts as they position themselves in the financial lead generation sector. The company aims to compete with services like LendingTree and LowerMyBills, but is Google’s comparison … Continued
The latest Adwords ad change continues to blur the line between PPC and organic results by imitating a popular search engine optimization strategy. Many sites use separator bars to distinguish between sets of keywords in their title tags, like the … Continued
Google News has added an option for users to adjust the frequency of news stories from blogs and press releases, allowing readers to remove them altogether. This new option could benefit users who often search for financial, medical and legal … Continued
Anyone with an email account knows the frustration of having their inbox flooded with spam emails, and has likely seen messages including pharmaceutical offers, work-at-home scams, and financial offers from Nigerian royalty. In 2009, spam levels reached a record high, … Continued
Google recently announced new details about their +1 button. Here are some of the highlights: – Full implementation is just weeks away. Soon the button will begin popping up on your favorite sites and can be easily implemented on your … Continued
The U.S. Justice Department is currently investigating details of Google’s advertising system and how they have treated several unnamed advertisers. Few details are available about the investigation; however, European regulators have recently complained that Google rigs the advertising system to … Continued
Over the last few months, the New York Times has been publishing articles about the dark side of search engine optimization exposing companies that have used “dirty” tactics to improve their rankings. Last Friday, the newspaper published its latest story … Continued
Google recently released more information on low quality content and the 2-month old Panda update now has become the focal point of many online discussions related to SEO and content creation. According to the post, Panda is just one of … Continued
Google recently announced some new Adwords policy changes set to take effect on May 17th that address privacy and personal information concerns. The new rules are an attempt to curb unscrupulous advertisers and sites that collect sensitive information through an … Continued
Last night, news broke about a potentially embarrassing lawsuit involving Aaron’s, one of the nation’s largest rent-to-own companies.
As the news of Osama Bin Laden’s death rapidly spread Sunday night, Internet traffic across the world showed a dramatic increase. As President Obama spoke, global page-views-per-minute showed an increase of 24%, with web traffic in South America and Australia … Continued
During this past month’s monthly marketing Q&A session, we received many questions about competitor conduct, analytics, Google’s Panda update and site setup. If you have any questions you would like for us to answer, leave them in the comments below … Continued
Google has officially lifted a manual penalty it leveled against one of the largest online retailers Overstock.com. The company was initially penalized in late February for a link building scheme that awarded discounts in exchange for links on .edu web sites.
A new study shows that ranking first for a keyword nets an average of 36.4 percent of organic clicks but ranking second nets just 12.5 percent, emphasizing the importance of a number one ranking. Before we examine the data closer, … Continued
Google had been criticized for its lack of communication on penalties, especially with webmasters who submitted reconsideration requests but did not have manual penalties. Previously if a webmaster submitted a complaint but their site did not have a manual penalty, … Continued
About a month and half ago we wrote that sites are never finished, and just one month later, we rolled out a complete redesign of our site. The new look was built on the idea of shifting the focus of … Continued
MDPV is a chemical that has recently been outlawed in three states as a controlled substance. Is Google breaking the law by serving MDPV ads in those states?
Copyright violation has always been a major problem on YouTube, but it appears that Google is ready to step up to the plate and strengthen their enforcement of copyright policies.