Keywords are no joke in the digital marketing world. They are a beacon for online searchers, guiding consumers to relevant pages for products or services they’ve been wanting to purchase. There are two types of keywords: PPC and SEO. Both have similar qualities characteristics, but how they achieve website traffic differs. Both PPC and SEO … Continued
A brand is way more than just a logo. It is the whole experience that your customer will have with your company.
In order to have a successful website there are many “must haves” no matter the type of business or industry you may be involved in. Unfortunately, there are a lot of bad websites polluting our search results that display irrelevant information to the user. Make sure to follow these tips to optimize your website, and ultimately, … Continued
There are countless opportunities for marketing campaigns at the 2015 Austin City Limits Music Festival in Austin, Texas, and trust us, you don’t want to miss out. Over 450,000 attendees show up every year, making ACL the most attended festival in the United States. Devising a marketing campaign at ACL this year can provide you … Continued
At any sort of agency, whether its advertising, digital media, or design and development, originality is the ultimate goal. The pressure to produce authentic, creative work can weigh heavy on the shoulders of creators. Everyone experiences a creative mental block at least once in their career, and it is important to work through them and … Continued
Fahrenheit is thrilled to announce that we’ve made Clutch’s list of “Top Digital Marketing Agencies—Texas 2015!” This ranking is a big deal to us and we are happy to be honored! Clutch is a research and review firm that finds top-notch service and software firms in the technology and marketing industry. We’re listed in their online … Continued
The status of “LOL” is not a laughing matter anymore. The status seems to have spiraled downhill for the aging acronym to the point where it is on the verge of obscurity. It might be because everyone has figured out that the other person on the other end isn’t laughing at all, or perhaps it … Continued
Marketing is an ever-changing industry focused on influencing consumer decisions, buying behavior, and customer loyalty. Here at Fahrenheit, because we are brand-minded, we like to employ the use of marketing automation to cement the brand of our clients in the forefront of each consumer’s mind. Marketing automation is a powerful means of keeping your brand … Continued
The advent of the Internet and its many channels of information, such as social media, changed the way American society receives and processes content. Consumers are increasingly turning towards online blogs and article sources of news and information. As an online writer, you have an array of tools and resources at your disposal that were … Continued
Who knew that fireworks and marketing had similarities. Fahrenheit Marketing highlights the interesting elements shared between both fireworks and marketing.