6 Tips For Digital Marketing ECommerce
Explore six essential digital marketing strategies—cross-selling, email and SMS marketing, blogging, social media engagement, and video content—to elevate your eCommerce business and achieve sustained growth.
Author: Fahrenheit Marketing
Best Social Media Channels for Business in 2025
What can social media do for your business? More than checking on your aunt, businesses need to know what tools are available to reach customers.
Best E-Comm Platforms for 2025
E-commerce platforms supercharge your business, and with a little customization are equally unique. Fahrenheit Marketing evaluates the top three options and encourages businesses to see how much can be done with the right help.
Goal Setting for Marketing
Before making your first post, take the time to ensure it aligns with your goals.
SEO Tip: Writing a Compelling Meta Description
Often overlooked, meta descriptions are an important part of driving traffic to your web page. These brief descriptions, beneath a page title in search engine results, tell readers what they’ll find on your site, establishing your page as the solution they are seeking. While they do not contribute to page rankings, they are absolutely a … Continued
The Importance of Wireframing in UX design
THE IMPORTANCE OF WIREFRAMES Wireframes are a vital first step in UX design, similar to a blueprint an architect uses. Our designers at Fahrenheit Marketing use wireframing to learn about the users, define goals, and study competitors. This ensures the final website not only meets but exceeds user expectations. Creating a wireframe is like sketching … Continued
The Importance of Color Theory in Design
In the hierarchy of influence as related to design elements, color comes out on top. Color is the most quickly assessed element and has a potent psychological and physiological effect conveying a tone, emotion, or idea. Think of the color red, for example. Red can evoke feelings of warmth and comfort or feelings of anger … Continued
Facebook Post Boost: 5 Mistakes Even the Marketers Make
Social media managers lead hectic lives. They are constantly on their toes and have to stay abreast of the latest social media marketing strategies and tactics to provide their clients with the best services. While these professionals are very systematic and particular, they too make mistakes sometimes. We at Fahrenheit Marketing are a leading internet … Continued
7 Key Features of a B2B Ecommerce Website
For several years, e-commerce was considered to be primarily a B2C experience. Businesses would sell a variety of consumer products to individuals. However, it is now standard practice for B2B companies to conduct transactions online with their clients. Like B2C consumers, B2B consumers also have high expectations of online experiences. Although the requirements are different, … Continued
How Does the Google Auction Work?
Google Auction is the process that happens with each Google search to decide which ads, if any at all will appear for that specific search and in which order. Each time an ad is eligible to appear for a search, it goes through the ad auction. The auction determines whether or not the ad actually … Continued