Learn how to take your digital campaign to the next level by defining your target market, diving into social media marketing, and utilizing a remarketing campaign to win the hearts of potential customers. Define Your Target Audience Through Creating a “Buyer’s Persona” Your loyal customers have similarities which can be condensed into a handful … Continued
Written by Abby Riley Micro-moments are short bursts of mobile activity in which a smartphone user impulsively applies his mobile search engine to fulfill a need, question, or emotion. Learn the four main types and how to design your online platform to influence the consumer and optimize your brand’s mobile marketing. The average person checks … Continued
Written by Abby Riley As we steadily approach the new decade, fresh forms of digital marketing have gained momentum. Consumers are prioritizing convenience and personalization in their brand experience, and are no longer interested in mass advertising. With unlimited information at one’s fingertips, they’re looking for the content that stands out amongst the crowd. Wanna … Continued
Online ad blockers concern many in the digital marketing industry, but how will the technology impact small businesses? Data estimates that one-third of internet users browse with an ad blocker enabled, and a new research report from Visual Objects sheds some light on who those users are. Visual Objects surveyed 500 people who use ad … Continued
Get ready to rrruuummmbbbbllllleeee! In this corner, weighing in with a reported 100 billion dollars annual earnings, Google’s massive pay-per-click behemoth Sponsored Traffic. Facing off in this corner, comprising nearly 33% (per Net Marketshare), of all search engine traffic, with an admittedly superior click through rate and higher quality traffic, Organic SEO. Ding. Ding. Ding. … Continued
The Fahrenheit team is thrilled to announce that we’ve been included in the Clutch 1000 – a list of top B2B service providers with the highest ability to deliver for 2018! Clutch is a business to business ratings and reviews firm in Washington D.C., highlighting the leading service providers in a variety of areas … Continued
Our team is excited to announce that we have been named the top web design firm in Austin. We were able to rank so high amongst the other web designers in Austin due to our five 5-star reviews on Clutch. Clutch is a tech-research firm, based in Washington D.C, that reviews business to business firms … Continued
Want to market your dental practice online? Then think outside the circle. Wait. What? To thrive and grow, you need to go beyond the boundary lines of your usual routine and comfortable circle to reach new markets. That means more than having a staff member post a few photos of smiles on social media once … Continued
It’s hard not to take design feedback personally, especially when someone is telling you what they don’t like about your design. That is why I like to keep five simple rules in mind when seeking feedback from a client, team, or boss. 1) Think of Yourself as Part of a Team Design is a … Continued
Fahrenheit Marketing along with Behance is hosting a portfolio review event as part of Portfolio Review Week in Austin! On Tuesday the 24th of October from 5 pm to 9 pm, Fahrenheit Marketing will be welcoming newly employed designers and graduating design school students from various local programs to PXL Review, sponsored by Fahrenheit and Behance. … Continued